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Plaster College of Business and Entrepreneurship

Advertising Minor

Advertising Minor

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Minor offered in On-campus formats.

*On-campus format will require some online classes for degree completion.

Earning a Minor in Advertising at 51¸£ÀûÉç

51¸£ÀûÉç offers a , which requires 21 credit hours of coursework. The Advertising minor offers students a background in the advertising industry, importance of research in the consumer decision-making process, effects of advertising, and advertising campaigns. The minor is beneficial to students earning degrees in business, broadcasting, cinema arts, graphic design, online media, marketing, promotion, theater, web design, and a variety of other industries that sell products and services.

Courses required for a minor in advertising include: research and consumer behavior, media planning and buying, creative advertising concepts, and video production.